Edgewater Fullscope Blog

Less is More, Why Your Trade Promotions Needs a Spring Cleaning

Apr 23, 2015 5:00:57 PM

April Blog Series: Spring Cleaning

Insights from: Annabel Matthews (Content Manager at Flintfox)

Edgewater Fullscope is pleased to announce the latest blog post in our monthly partner blog series. This one features an article from Annabel Matthews, content manager at Flintfox, who offers effective TPM solutions to manage the most challenging pricing, trade promotions, rebate and accrual activity across the consumer and durable goods industries.

The primary challenge facing manufacturers and distributors looking to grow their business is the relatively undeveloped trade promotions management (TPM) processes they have in place. Different components of the same TPM issue are looked at separately rather than together which disconnects the business objective of profitability and the trade promotions process. To reconnect the two, manufacturers and distributors need to do a bit of spring cleaning when it comes to their sales and trade promotions management processes.

Read More

Managing Trade Promotions Through Trade Allowance Management in Microsoft Dynamics AX 2012 R3

Mar 12, 2015 5:00:35 PM

Insights from: Traci Didonna (Fullscope Product Architect) 

March Blog Series: Connectivity

What is Trade Promotion Management?

A Trade Promotion […] is any expenditure paid directly by a manufacturer to the trade or retail factors in a given industry as a set amount on a per unit basis or in payment for a merchandising value provided by the retailer. Trade Promotions [..] include "slotting allowances", "performance allowances", "case allowances", and […] "account specific" promotions. -Promotion Marketing Association

Read More

Goals for the Holidays

Dec 11, 2014 4:00:12 PM

December Blog Series: Spreading the Joy

Insights from: Flintfox

Edgewater Fullscope is pleased to announce the second blog post in our monthly partner blog series. This week's post features a post from Todd Rigdon, Director of Pre-Sales at Flintfox, which offers effective TPM solutions to manage the most challenging pricing, trade promotions, rebate and accrual activity across the consumer and durable goods industries.

Read More

Strategies to Improve Trade Promotion Performance

Jun 3, 2014 5:00:56 PM

By Wendell Simmons

It's no secret that the last few years have been very challenging for brands and retailers struggling to grow shareholder value in a sluggish economy. Costs at every stage of the supply chain have been scrutinized, scrubbed and optimized to hold down consumer prices, and as a result, margins are razor thin. For these brands, further investments in operational excellence will have diminishing returns. So where do the brands go from here?

Read More