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Edgewater Fullscope Blog

Improve Your Lead Nurture

Dec 12, 2017 7:00 PM

Focusing on maximising your revenues this year? Effective social selling can help to build relationships and pipelines. Read more about social selling here

Dynamics 365 connector for LinkedIn

Microsoft Dynamics 365 offers a solution that will allow you to nurture and follow-up with leads that are captured from LinkedIn ad campaigns. The connection between your organization and LinkedIn is made possible through Dynamics' 365 connector for LinkedIn.

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Insights for Manufacturers: 3 Steps Marketing Leaders Should Take to Empower Employees

Dec 3, 2017 7:00 PM

In our previous blog, Insights for Manufacturers: 5 Steps for Service Leaders to Empower Employees we discussed the importance of service leaders giving their employees the ability to quickly address issues through readily available information and effortlessly collaborate among other agents.

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3 Manufacturing Efficiency Secrets: Lead Management and Forecasting Accuracy

Apr 26, 2017 8:00 PM


Secret 1 – Automate

Immediate response to leads is critical. Automating lead management maximizes efficiency and adds incredible value in lead management. It directs inquiries to the team members, whether by product specialty or geography, and notifies them in real time to prompt immediate action. Leads are also qualified more effectively by applying established best practice and business rules to ensure consistent and objective handling. Combining this with customer purchasing and quotation data, the focus of the sales team can be directed to customers and prospects with the greatest potential yield. This is essential in determining how you direct your budgets.

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